Simple Solutions and Complex Problems – A Lethal Combination

“For every complex problem, there is an answer that is clear, simple and wrong” 

H.L. Mencken

We live in an age when, despite the increased level of complexity, there is little appetite for complex thinking and an overwhelming appetite for simple solutions. As Daniel Kahneman pondered in his marvellous book “Thinking Fast and Slow”, we are creatures that are designed to jump to conclusions. When faced with a complex question, we happily substitute a simpler question in its place.

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